Velora — Business

Lead Base

usable records

Avg. Confidence

score

Follow-ups Due

today or overdue

Blastable

phone-ready leads

Business Command Queue Loading...

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Control Lane Live from leads

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Today Activity Loading...

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Apify Enrichment · LiveLoading…

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Status Funnel—

Account Type Mix—

Alerts & Actions Required—

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All Alerts—

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Lead Pipeline — Kanban by Status

Booking Confirmation Board Cross-team confirmation status

Manual-gated view only. Client email, booking lock, invoice, payment and talent call sheet do not auto-push from this board.

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Velora Bureau Brand OS Brand-client acquisition only

Client AcquisitionFind only brand clients for Velora Bureau from Nykaa, Meta Ads, Instagram brand scrapes, Google, and CSV lists.

Reject service people from this lane: photographers, agencies, creators, production houses, MUA, stylists, casting, model/talent pages.

Apollo Directory: staged CSV contacts are grouped by company first. Search by company, domain, contact name, email, title, seniority, city, industry, or LinkedIn before promoting anything into live leads.

Source Rows

scraped/imported rows

Brand Candidates

needs shortlist decision

Contact Ready

phone/email present

Missing Contact

needs enrichment

Client Acquisition Sources

Run sources first. Output flows into Client Shortlisting.

Nykaa Beauty Brand Scraper

Connector needed

Use this for Nykaa brand pages, category pages, product URLs, pricing range, launch signals, website links, and Instagram handles. This is a Velora source because it starts from brands, not people.

Amazon Beauty Scraper

Connector needed

Find product-led brands with active SKUs, review volume, category depth, pricing, and marketplace demand. Good for UGC, creator trust, and shoot retainer pitches.

Meta Ads Library Scan

Connector needed

Target brands already spending. If they run ads, they can buy better creatives, UGC, influencer distribution, and shoot systems. This is a budget signal lane.

Instagram Following Scraper

Connected

Enter a brand or source account. Preview first, then start only after backend confirmation. This creates scraped rows for shortlisting and enrichment.

Instagram username

Instagram Brand Scrape

Use connected IG flow

Useful only when the account is a real brand. Creator, photographer, agency, MUA, stylist, production, and model pages must be rejected before enrichment.

CSV / Manual Brand Import

Fast lane

Paste premium D2C, beauty, fashion, wellness, food, liquor, retail, lifestyle, funded, and newly launched brands into the lead base, then shortlist.

Pick a source. Connected jobs will preview before paid execution. Prepared jobs show the exact connector/import logic needed.

Recent Acquisition Runs

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Apollo Action Board

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Apollo Company Directory

Verified email LinkedIn Phone Loading...

CSV upload lives below on All Leads. After staging, rows appear here without sending messages or creating live NocoDB leads.

Quick

Company	Lane	Industry	Location	Contacts	Links	Open
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Contact Finder

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Contact	Company	Lane	Email	Phone	LinkedIn	Open
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Client Shortlisting: Extracted Brands

Brand	Why it is here	Contact	Links	Decision
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Client ClassificationBrand rows waiting for AI enrichment

Brand	Signals	Contact	Links	Decision
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Batch ControlsRun after shortlist

Preview first. Classifier execution requires exact confirmation from the backend.

Contact Finder QueueBuyer rules: founder under 150, marketing/growth above 150

Brand	Buyer Logic	Contact	Links	Decision
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Contact RulesSpend credits carefully

Under 150 employees

Find founder, co-founder, CEO, or owner. Founder pain is direct revenue and growth.

Founder

150+ employees

Find marketing, growth, brand, category, content, or creator partnerships lead.

Team buyer

Reject before Apollo

Do not enrich photographers, agencies, creators, stylists, MUA, production houses, or talent pages.

Save credits

Proposal MakerBuild around current business state, not generic services

Brand

Primary service

Current state / pain

Specific value angle

Draft OutputShort, specific, value-led

Add brand, current state, and value angle. The output should explain why the brand needs this now, how Velora helps revenue/trust/content, and what the next step is.

Proposal TrackerSent, replied, follow-up due, negotiation, closed, lost

Brand	Status	Contact	Links	Next Action
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Investor Directory

Investor	Fit	Contact	Status	Next Action	Actions
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Scrape Instagram followers into leadsEnter a business account; its followers get scraped, deduped and enriched into leads

Business Instagram username

Import Apollo CSVPreview, dedupe, then stage into Apollo Directory

Apollo export CSV

No file selected. Import does not send email or WhatsApp.

Add New LeadSaved to the lead database

Name / Title *

Brand Name

Instagram Handle

Contact / Phone

Website

Account Type

Status

Confidence Score (0–100)

Followers

Follow Up Date

Source

Cadence

Notes

Add BriefClient brief banao — talent team ko jaata hai models source karne

Agency name

Client / Brand *

Project / Brief title

Talent lane *

Category / niche

City

No. of models *

Shoot date

Deadline

Budget per model

Total budget

Priority

Notes / requirements

Client BriefsB2B brief ek baar banao. Navya client side aur Ishika talent side same campaign memory se kaam karti hain.

Mona Brief Co-pilot

Build the brief together

Tell Mona the requirement in your own words, then answer only the details still missing.

Edit full brief fields

Client / Brand *

Client Email *

Client ID

Campaign Name *

Requirement Type *

Market Tier

Audience

Quantity *

Campaign Objective *

Markets / Cities *

Platforms *

Categories / Niche

Languages

Deliverables *

Total Budget

Currency

Deadline

Approved Commercial Range

Instructions for Navya

Instructions for Ishika

Ishika may negotiate only within the approved commercial range

Internal Notes

Recent Client Briefs

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Client Portal Requests

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All Leads

Contacts only

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Apollo Filters

	Name / Brand	Instagram	Type	Status	Followers	Follow Up	Contact	Actions

Lead Lists Planning lists for business executives

List name

Note

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Create or open a list to start planning outreach.

Source Breakdown

Cadence Distribution

Outreach by Caller—

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Leads to Contact — Pending Outreach

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Name	Brand	Instagram	Contact	Email	Status	Action

Resurrection QueueFollow-up overdue by 7+ days

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Booking Handoff to Talent Business records booking details; Talent enters each amount before confirmations are sent.

Business Requirement *

Campaign / Requirement

Client Email *

Client / Brand

Invoice Due Date *

Client GSTIN

Place of Supply *

Billing Address *

Client Signatory Name

Client Signatory Designation

Velora Signatory Name

Velora Signatory Designation

Agreed Base Commercial *

Included Shoot Hours *

Payment Structure

Selected Models *

Shoot Date *

Call Time *

Location *

Talent Handoff Ref

Extra Time Terms

Extra time starts after 15 minutes from talent arrival on set. Up to 30 minutes is billed at 10% of the agreed base commercial. 30-60 minutes is billed at 15%. Beyond one hour is additive: 15% per full hour plus 10% per trailing half-hour.

Dashboard Routing

Business Final Client CommercialBusiness selects the exact dashboard requirement and records the final client price plus legal billing facts.

Talent Amount QueueTalent enters each selected model or influencer amount, email, and participant type from the Review Queue.

Confirm Controlled Email Fan-outTalent must type the final confirmation before one client confirmation and one email per selected participant are sent.

Booking Confirmation Flow

Business records final commercialThe handoff is attached to one Business Client Brief, with client pricing and billing facts.

Talent enters each amountEvery selected model or influencer must have a valid amount and email before confirmation can proceed.

Talent confirms sendA typed confirmation sends the client email and every selected participant email with tracked, duplicate-safe delivery.

Accounts remains separateThis flow does not create an invoice, payment mark, payout, booking lock, or WhatsApp message.

Operations Email

Operations Phone

Automation Center

Run approved data workflows from the dashboard. Inbound WhatsApp webhooks are blocked from manual runs.

Checking health...

Max records

Batch size

Operator note

Recommended ChainsBackground runs with retry

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Individual WorkflowsUse when a specific step needs rerun

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Recent Runs-

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Roster PDF Sent as the WhatsApp document header

Roster PDF public URL

Recipients get the PDF as a WhatsApp document attachment — they tap to open it natively in WhatsApp. No URL is visible to them.
Use Google Drive → Share → Anyone with link → copy link → change open?id= to uc?id=

Select Leads to Blast

Show blasted —

Leads with contacts only

✓	Name / Brand	Contact	Location	Entity Type	Sub Category	Attributes	Industry (for template)

Blast Progress

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Open this tab to load recent blast jobs.

Client Replies —

Client WhatsApp inbox. Team replies from here; every outbound message is saved back to the lead record.

Needs reply only

Name / Brand	Contact	Location	Conversation	Reply	Last Activity

Status Breakdown

Account Type

Confidence Score Buckets

Top Sources

Outbound / Inbound Audit Loading…

Compliance log of every inbound WhatsApp reply (from MSG91 webhook) and every outbound message sent from this dashboard. Entries are append-only on the server. Rotates weekly.

When	Event	Lead	Phone	User	Length
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